Fast-Food Restaurants: Comparison and Contrast

The fast-food industry is growing fast, and the business trends therein are also advancing. The firms in this industry are facing criticism and continuous controversy as consumer trends, behavior, and preferences change. The industry is not free from political influence,…

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Financial Ratios

Progress and performance evaluation is a vital exercise to the survival of any business. One of the most common methods to evaluate performance is the use of financial ratios. The latter express the relationships between two variables under evaluation (Groppeli,…

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Investigating Ways Businesses Can Use Social Media as a Tool for Growth

About two decades ago, before the emergence of the social media platforms, companies had many difficulties in communicating messages to their customers and target groups. Companies predominantly relied on television, newspapers, pop-up advertisements, and magazines for advertisements in order to…

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Mergers

The globalization is working as a spur for many organizations to merge, as this might bring certain advantages, but challenges as well for both parties. Some of the mergers are more successful than others are, and a strong compatibility foundation…

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Public Relations

Background of Toyota Toyota came into existence in 1924. Over time, the company evolved to include several other areas of business practices. The auto-mobile section of Toyota has immensely grown to produce numerous models of Toyota vehicles. By now, Toyota…

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